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I had the pleasure of speaking at the ISA conference in Dun Laoghaire on the 3rd of March. The conference was organised by newly appointed Communications Officer Fiona Bolger in a bid to improve the ISA clubs’ communication strategies.

I gave a presentation on the opportunities available to the sailing clubs to promote their events through Social Media and I’d like to think I turned a few skeptics into twitter addicts!


It was a great chance to catch up with Fiona Bolger with whom I served my PR internship with in Fáilte Ireland. I wish the ISA the best of luck as they begin their first Social Media Strategy in 2012.